On this afternoon we’re faced with rains and chilly weather, and yet in the face of this, I have never felt warmer. The source of my metaphoric temperature? My esteemed colleague James Mott carrying a torch that whilst not lit, is a flaming beacon of hope and inspiration designed to set alight the hearts of [...]
A two tiered sampling approach sees the creation of the Lurpak® Lightest Souporium and a smaller train station sampling unit, highlighting the overarching brand platform of ‘Be Wonderful and Wise’ which celebrates the fact that Lurpak® Lightest is part of the health foodie’s world. Both activities will run in conjunction with each other, taking place [...]
‘Win Pants or Prizes. What’s the worst that could happen?’ Consumers could instantly win with either an amazing prize, such as a games console and Flip video camera, or they could end up with an even more amazing prize – a pair of Dr Pepper pants. All packs featured an everybody gets mechanic with free [...]
We Love Mobile created an interactive iPhone App pocket guide and supporting mobile site so that consumers could engage with Auto Trader before, during and after the Auto Trader Moving Motor Show at Goodwood Festival of Speed. The products, together with an engaging competition, were designed to harness exisiting mobile and event based behaviour [...]
….well two of our directors Lee Barber and Darren Smith do and end up on page 2 of the business news pages in the Folha De S.Paulo