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The Death of iTunes?

It’s so refreshing to know that iTunes has some competition at last. The competition comes in the form of ‘Spotify’, a music streaming service that’s ridiculously easy to use and addictive to boot…

 

For

Well, you can search and listen to tracks all the way through (as if you had actually bought them), not the iTunes 15 second tease

A great way to discover music for free

You can share playlists very easily through a URL which impregnates mates collections in yours

Spotify have also signed a deal with 7digital meaning you can also purchase tracks for as low as 50p and albums for £3

Exceptionally user friendly and up and running in minutes

Against

Not as comprehensive as iTunes, but still 6million tunes with over 10,000 being added everyday

Ad’s will interrupt your aural pleasure inbetween Johnny Cash and Johnny Rotten, but for a fee of £9.99 you can avoid hearing Iggy Pop sell you swiftcover car insurance

You can’t take the tunes with you – but with mass broadband (& WiMax coming soon) – ill there even be a need in the future?

 

It’s a shame the Microsoft ‘Zune’ never made it across the Atlantic, as their iTune equivalent ‘The Zune Marketplace’ – took it a stage further. Mixing social networking with music – and functionality that enabled you to delve into the roots and influences behind each track and artist…

 

iTunes latest widget is ironically called ‘Genius’ and functions as if Stevie Wonder was virtually sifting through your record collection and categorising them. This ‘handy’ tool is about as subtle as the Microsoft Paperclip – patronising and heavy handed. I just proved a point when it placed James Brown and Barry White as category twins. Nobody can surely place the Godfather of Soul with The Walrus of Love.

 

For the user, Spotify is a brilliant Frankenstein’s monster, somewhere stuck between iTunes, Zune and iPlayer. Whether an ads-based/subscription model is wise in these times is debateable but with an iPhone/iTouch app on the way, it’s good to see an underdog taking on the might of apple.

 

Enjoy this:

http://open.spotify.com/user/jonnyclow/playlist/5ZoonCcPrgyeHpuTZDQdBk

BD Legends

Could you bag a celebrity for five hundred pounds?

This was the question we posed after a £500 cheque for a pitch team lunch was forfeited.

The monthly BD company meeting is where the company update, share and celebrate. The idea was to invite a celebrity to co-host the meeting under the guise of BD Legends.

After a quick Friday afternoon brainstorm, a shortlist was drawn up – Bowen, Saville, Corbett, Daniels, Walker… All classic BD Legend material yet surely unobtainable…

Our first BD Legend was none other than the king of Catchphrase himself, Mr Roy Walker.

Roy delivered in true style with the original commodore 64 catchphrase machine, a string of wisecracks and some catchphrases of his own – ‘riiiiiiiiiiiiiiiiigggggggggggghhhhhhhhhht’. It remains one of the best and most surreal meetings I have ever been witness to. Yes, It was good and it was right that BD Legends was born.

The very same week, the BD Coca-Cola team hosted the ‘Best Quiz in the World Ever’ to their clients. A bold claim cemented by the quiz’s host and BD legend no 2 – the late and great Jeremy Beadle MBE. He was indeed a fantastic quizmaster, and above all a real gent.

Like Extras – BD Legends aims to begin with the cult and move to the mega-celebrity. I predict it won’t be long until Tinseltown beckons with the likes to Cruise, Ali and Pacino.

Please post your suggestions for more BD Legends you would love to see and we will see what we can do.

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