We were asked by Cadbury to create a promotional campaign to connect with their key female audience, building on their heritage as an indulgent, sensuous treat. We teamed up with Benefit Cosmetics to give consumers the chance to win one of one million lipsticks in an integrated campaign running on-pack, online and instore.
Brought to you by
-
Alex Hawke
Client Services Director
-
Mona Bozorgi
Account Manager
-
Tanya Michaelides
Senior Creative
-
Roxanne Fregona
Designer
-
Paul Martin
Senior Art Director
-
Sara Mohall
Producer